of businesses say manual processes are their biggest bottleneck
of admin time wasted on tasks AI can handle today
faster document processing with custom AI automation
What I've Built
Real systems. Real results. Delivered in days, not months.
Recent Projects
Content Automation
Complete Content Pipeline in 7 Days
Full AI-generated content system from idea to WordPress publishing. Replaced a manual SEO research and blog writing process entirely.
Read case study →
Lead Operations
Inbound Lead Pipeline for a SaaS Company
Automated inbound request vetting, lead scoring, and CRM placement. Replaced a manual admin process for the head of sales.
Read case study →
What I Can Build for You
Documents
Document Processing
Certificates, forms, and invoices extracted, verified, and processed automatically. Your staff stops doing data entry.
Communication
Email Triage
Incoming messages categorized, routed, and answered. Draft responses generated. Follow-ups sent automatically.
Operations
Scheduling & Dispatch
Appointments booked, teams dispatched, reminders sent. No one manually managing a calendar all day.
Process
How it works
Free Consultation
We talk about your biggest time wasters. I ask about your workflows, your tools, and where your team is stuck. No jargon, no sales pitch.
Custom Build
I design and build an AI system tailored to your specific workflows. Everything is built around the tools your team already uses.
Launch & Support
Your team starts using it immediately. I train your staff, handle the tech, and make adjustments as needed. You own the system.
About
Built by a developer who understands business.

I'm Colleen Schnettler, a software developer, founder, and speaker at conferences like RailsConf and MicroConf. I've built and launched multiple SaaS products, so I understand what it's like to run a business where every hour counts.
I started building AI automation systems for my own businesses and saw how much time they saved. Now I build them for other small businesses like insurance agencies, service companies, and professional firms. Anyone drowning in admin work that a smart system could handle.
I'm based in San Diego. I work directly with you. No agency, no middleman, no offshore team. Just someone who can build the thing and explain it in plain English.